Friday, February 24, 2012

Sony's SVP of Brand Marketing Talks About the Vita's Launch and Future

After a few days after the official general launch, Sony's Senior Vice President of Brand Marketing has dropped a few words for the world, and the man who brings you Techman's World is going to share it with you.

Tim Longworth answered a few questions, and dodged a few. By now, anyone who has the money and wanted to get a Vita got a Vita. After this happening, what is in store for the rest of the Vita stock?

One of the main questions was about the UMD Passport program. People from all over the states asked that very question, and Tim managed to slip right by it. He said that merely says there are no plans to bring it to that market. Way to toe the party line if you ask me. 

On the other hand, Tim says that over 100 titles are currently in development for the Vita, with titles such as Call of Duty, Assassin's Creed, FIFA 12, and BioShock heading for the platform. He also goes on to say that they are considering bringing PS One titles to the Vita as well. 

There one thing left to ask about, and if you guessed it correctly, it was about price. He says they're not worried about the perception about the Vita's sales, stating that they're looking at the longview and will be looking at things in terms of 12, 18, and 24 months out.

If you want to see the Vita 3G unboxed by the PS Blog US, than click here. Below is what is the first edition bundle looked like. It came with manuals and a special free month of 250 MB AT&T card, and the necessary cords.

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