Thursday, January 12, 2012

Monster and Beats Electronics discontinue partnership

Image by Engadget
Consider me surprised. There is word going around stating that soon Beats Electronics and Monster is going to not renew their 5 year contract, creating  the end of the Beats headphones. The cause is disagreements over "revenue share" and "who deserved the most credit for the line's success" basically made the decision between the companies. Not to anyone's surprise, Beats wanted more of both. The up side its that partnerships with other parties such as HP, will remain in tact. At lease there is some up side to this.

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